About Dharma Eye Media

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What is “The Dharma Eye?”

The one who possesses the Dharma eye automatically emanates unconditional, universal understanding and compassion. Such a person is said to possess the Dharma Eye.

Let us tell you a short story to illustrate a bodhisattva or visionary who possesses the Dharma eye:

A huge mansion is on fire. There is only one door that leads to safety. Many men, women, and children are playing in the mansion but only a few of them are aware of the danger of fire. Those few who are aware of the danger try desperately to find a way out. Their exit is long and treacherous. They finally escape the crisis through the heavy smoke. Breathing in the fresh open air again, they are so delighted that they lie on the ground and embrace life itself. One of them, however, thinks differently. She remembers that many people are still inside and are not aware of the danger of the fire. She knows that even if they are aware, they do not know how to reach the exit that leads to safety. So, without considering her own fatigue and risk she goes back into the mansion again and again to lead the other people out of the dangerous inferno.

This person is a bodhisatta, truly enlightened.  . – Source  www.baus.org

Your video story needs to be told with a view from the dharma eye.

Executive Summery

Marise Nazzaro is a 20-year multimedia veteran with extensive experience in producing content for broadcast, cable and the web.  She is a pioneer of a successful cable network, early adopter of online video for the web and a new media trailblazer for nonprofits.

Nazzaro has developed broadcast programming that ignited worldwide syndication of E! Entertainment.  She produced short and long form programming that turned this network into a multimillion-dollar achievement.  For AOL, Nazzaro was part of an innovative team that delivered one of the first live online video and chats with celebrities for AOL.  She also was an entrepreneur that created popular video message boards prior to broadband.

Marise created and developed an online video department for Heifer International a leading global charity.  She managed, produced and marketed and education videos for worldwide distribution for a variety of businesses.   She recently was a lead producer of online content for one of the few successful teacher professional development networks in the nation.

Marise began her professional journey after earning a Bachelor of Arts degree in Communications s at Emerson College in Boston, Massachusetts.

Information about Online Video

According to a leading industry analyst, digital-originated advertising expenditures will increase by 70% by 2015 to an overall revenue value of $2 billion.  Online video advertising will grow faster than broadcast networks by 40%. As more and more people watch TV/video content online, on demand, on their mobile devices, the money continues to follow the audience.

Source: http://www.reelseo.com/digital-ad-revenue-increase-2013/#ixzz2LwEgAlWF
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Most (69%) of those viewing videos are age 35 or older, with a preference for viewing news clips online, the study found.

 

“The internet is still seen first and foremost as an information resource. With news clips remaining the most popular type of streamed content,,” said Lynda Clarizio, president of Advertising.com.

To see article click here. 

“If it isn’t on YouTube, it didn’t happen”

Unsurprisingly, YouTube is the go-to channel for video with 60% of the 25-34 age group subscribed to channels that interest them. The figure is slightly less with the younger age group at 40% but it’s clear that YouTube still dominates where access to video is concerned. Brands, news outlets and other publishers who aren’t uploading their content to YouTube as a matter of course need to be aware that they are missing out on a huge portion of potential views and engagement.

Source: http://www.reelseo.com/women-watch-video/#ixzz2K9lCzEDE
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73% of those surveyed confirm they are more likely to buy a product or sign up for a service if they watch a branded video that explains the product.

Source: 73% of Consumers More Likely to Make a Purchase After Watching a Video [Report] http://www.reelseo.com/consumers-purchase-video/#ixzz2vrbUl8Od
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